TESLA's Marketing- Word of Mouth Media coverage is uniquely important for Tesla. It spends almost no money on marketing, choosing to rely on word of mouth plus its own social media and YouTube accounts rather than buying ads. By comparison, General Motors spent $5.1 billion on advertising in 2015 and Ford spent $4.3 billion. #ChangeYourMindset #BusinessMarketing
by Erman Abdurrahman
May 22, 2017 at 08:00AM
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